“We are not a product of our circumstances, we are a product of our decisions”

– Stephen Covey

What they had to say…

I’m most humbled by the kind words from the legendary Les Brown and his daughter, Dr. Ona Brown, who are among my Dream Team of magnificent teachers and mentors.


To improve the human condition by transforming leadership overwhelm into agility and adaptability for growth in an increasingly complex world.


We envision a future where the yardstick of leadership excellence is redefined to value holistic thinking, inspirational guidance, and the nurturing of future leaders. This is our call to leaders in technology and innovation – to be the change agents for a new paradigm of leadership.

Client Profiles

Enterprise Companies
  • Senior Leadership

    • Engineering and Business
    • Human Resources and Talent Development
  • Technical & Business Teams
  • Fast-track High Potentials
Small/Medium Growth Businesses
  • C-Level
  • Executive Management
  • Technical & Business Teams
  • High Potentials

“innovative and forward thinking ideas”

Adriana is a creative, high energy marketing professional, with innovative and forward thinking ideas. My experience with her is that she gets the job done and with a healthy dose of fun along the way. I love working with Adriana and would recommend her services to any company’s performance strategies.

Jan Hunter

Consultant, Watson Wyatt Worldwide

How You Benefit

Strong learning cultures outperform the competition at a business and personal level.









  • Founder and Managing Partner, MarketTecNexus, LLC
  • (Former) Founder and CEO, NanoTecNexus Learning Group, Inc
  • (Former) Founder and CEO, NanoTecNexus Inc.
  • (Former) Founder and CEO, NanoBioNexus Inc.
  • (Former) Founder and Managing Partner, Agile Solutions, LLC

Hi, I’m Adriana Vela

Here are a few career highlights as a short introduction.

  • Best-Selling and Award-winning Author
  • Led high-profile, million-dollar initiatives and programs.
  • Managed cross-functional programs with engineering, marketing, PR, and sales.
  • Drove the creation of a new sales channel to recapture revenue.
  • Masterminded strategy to create new PCI Industry Standard in the high-tech industry.
  • Launched dozens of technology products to market.
  • Subject matter expert for press and industry analysts.
  • Developed programs to restore customer confidence.
  • Startup advisor on fundraising, technology/market validation, partner acquisition, go-to-market, and PR strategies.
  • Partner in a $20M, 5-year NIH grant with the University of CA, San Diego, the UCSD School of Medicine, and the Moores Cancer Center.
  • Certified Business Coach – Brian Tracy International System
  • TTI Certified Professional Behaviors Analyst (CPBA)
  • TTI Certified Professional Motivators Analyst (CPMA)
  • TTI Certified Professional – Emotional Intelligence (EQ)



  • Named one of “10 Most Empowering Women Leaders of 2021”
  • Speaker Certificate of Appreciation
  • “10 Years of Service and Dedication” Award
  • Athena Pinnacle Award – Individual in Technology
  • Recognition Award
  • 30th Annual Bronze Telly Award
  • 2008 Brindis Honoree Award
  • Letter of admiration and thank you from US Senator, Dianne Feinstein
  • NanoBioNexus Visionary Award
  • “You Made It Happen” Recognition Award
  • Outstanding Accomplishments Award
  • Conference Recognition Award


  • STRATEGIC PERSPECTIVES: Tiny particles with big implications: Nanotechnology and the FDA
    Wolters Kluwer Health Law Daily
  • NanoTechnology: A lifeline for drying pharma pipelines?
    Pharmaceutical Technology Europe
  • Venture Funding May Start Returning to Nanotechnology
    San Diego Business Journal
  • Give & Take
    PM Network Magazine- Project Management Institute
  • Best Practices Operations Manual – Centers of Cancer Nanotechnology Excellence
    National Cancer Institute
  • The Experts Debate How Big Nascent Nanotech Industry Will Become
    San Diego Business Journal
  • Minds to Market: A Global Analysis of University Biotechnology Transfer and Commercialization
    Milken Institute
  • IT Meets Life Science
    Hispanic Business Magazine

We Want to Make The World a Better Place

“Where Everyone Wins More Than They Put In”

MarketTecNexus will continue advocating for the United Nations adding the 17 Sustainable Development Goals conversation and awareness in our message. To do this, we strategically partner with social enterprises like the RTG Group to drive social impact for businesses.

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